Digital Marketing
Learn how to gain the power of digital channels with Digital Marketing training program. In the digital era, businesses are reinventing their marketing strategies to better engage and connect with their customers. This course will equip you with the skills, insights, and digital know-how to be a highly effective digital marketer and generate a measurable impact on your company’s bottom line.
Important Digital Marketing Terms
Paid Media, Earned Media and Owned Media
Planning a Digital Marketing Campaign
Introduction to Content Marketing
Creating a content marketing plan
Influencer Marketing
Pay-Per-Click advertising
Google Adwords & Search Engine Marketing
Facebook Advertising
Instagram Marketing basics
Building a brand on Instagram
Instagram Advertising
Increasing engagement on Instagram